CEO’s Perspective

Chris Sheppard, CEO, European Metal Recycling

We are delighted to be involved in the Get Nature Positive initiative.

For the last decade we have seen an extraordinary acceleration of both understanding and action on the issue of climate change and greenhouse gas emissions. However, this action simply stems from the fact we are simply living out of balance with nature.

Mitigating climate change by reducing greenhouse gas emissions is universal in its impact on nature but is also now well understood, even if the challenge is significant.

We now need to ensure that the broader subject of nature and biodiversity also has the same focus on the agendas of business and government. By working together, we will get there faster. Science needs to be turned into practical action by business and the right regulation by governments.

In the environmental services sector, we see the direct impact of human consumption on nature.

We would like the Get Nature Positive campaign to act as a catalyst to accelerate a more circular economy through better product design for durability and end of life, more reuse, and better recycling & recovery technologies.

The impact of reduced demand for raw materials and increased circularity of our economy on both climate change, nature and biodiversity is profound.